Through Google Search App now often provide as much as an informative content and destination details in its own right as it does a websites gateways. An update to Google’s Search app for iOS will help users find relevant content based on webpage without having to go back to the search bar.
While screening a web page within the app you will see related content suggestions when you reach the bottom of the page. Now you can continuously view content without having to go back to the search results for webpage and/or conducting a new search.
Content suggestions will be appear in bottom of the navigation buttons in Google’s iOS app. You can ‘pull up’ the suggestions with the swipe of a finger and tap on a new story to navigate through a new web page.
Google’s web page suggestions appear to be related to what else people have viewed after reading the page you’re currently on.
In other words, content suggestions are not personalized from what I can tell. They’re based on general web browsing trends as it happens in the case of advertisement.
Possibly in the future Google’s search app will be so adapt at understanding user’s browsing preferences that this section can evolve from ‘People also view’ to ‘you might also like.’
Google’s related web pages feature is currently only rolled out in the US for Apple users, with plans for an ultimate roll out to other countries and languages.
This context-specific search feature is intended to guide toward other content you may find interesting and could lead you from Wikipedia to NASA’s website and back again, or from recipe to recipe. An absolute rabbit gap of web browsing waits.
To get started, get the latest version of the Google app in your iOS device and then search away!